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Steve Fisher and Alaine Mackenzie set out their vision for responsive web design as it approaches maturity
Let’s be clear: design is the solution only if it focuses on the deeper issues at hand, the why behind everything. A solid process should always guide our work, but we need to embrace something more flexible. Our medium has finally proven itself to be fluid, so shouldn’t our process? Think about system design: you need to see both the whole picture and the tiny details. Impossible? Far from it!
Frank Chimero puts it beautifully in his book The Shape of Design: “There is a part where the artist steps back from the easel to gain a new perspective on the work. Painting is equal parts near and far: when near, the artist works hard to make his mark; when far, he assesses the work in order to analyse its qualities. He steps back to let the work speak to him.”
We need to let our work, our medium, speak to us. With the rise of responsive design, we are finally embracing our medium as it was meant to be: fluid. It is a brilliant time to step back and assess the work, analyse, and embrace a new way of doing things, a new process. Gone are the days of static mock-ups and web designers who don’t understand code. It is time for a responsive process.
Let’s be clear: design is the solution only if it focuses on the deeper issues at hand, the why behind everything. A solid process should always guide our work, but we need to embrace something more flexible. Our medium has finally proven itself to be fluid, so shouldn’t our process? Think about system design: you need to see both the whole picture and the tiny details. Impossible? Far from it!
Frank Chimero puts it beautifully in his book The Shape of Design: “There is a part where the artist steps back from the easel to gain a new perspective on the work. Painting is equal parts near and far: when near, the artist works hard to make his mark; when far, he assesses the work in order to analyse its qualities. He steps back to let the work speak to him.”
We need to let our work, our medium, speak to us. With the rise of responsive design, we are finally embracing our medium as it was meant to be: fluid. It is a brilliant time to step back and assess the work, analyse, and embrace a new way of doing things, a new process. Gone are the days of static mock-ups and web designers who don’t understand code. It is time for a responsive process.
